Where Theory Meets
Monday Morning

Pragmatic tools for Product Managers who ship.
Not another framework. Not another course. Just what works.

The Philosophy

Every PM needs a
Sancho

In Don Quixote, while the knight chased windmills and dreamed of impossible quests, Sancho Panza kept them fed, found shelter, and actually got things done.

Don Quixote is the PM world today.
Obsessed with perfect frameworks, endless planning, and theoretical ideals.

Sancho PM is the antidote.
Pragmatic. Grounded. Focused on shipping, not documenting.

๐Ÿฐ

Don Quixote PM

  • x 20-page PRDs nobody reads
  • x Perfect roadmaps that never survive contact
  • x Frameworks for every situation
  • x Documentation over delivery
Sancho PM

Sancho PM

  • + 1-page PRDs that align in minutes
  • + Now/Next/Later that actually updates
  • + Context-first decision making
  • + Ship first, document later

Free Templates

Battle-Tested. All Free.

11 templates we actually use. No filler, no 50-page guides. Each one forces clarity in one page.

OKR + Vision Brief FREE

OKR + Vision Brief

Define direction before discovery. Align team on where you are going.

Opportunity Assessment FREE

Opportunity Assessment

Evaluate if a problem is worth solving before jumping to solutions.

1-Page PRD FREE

1-Page PRD

One page forces clarity. No more 20-page docs that nobody reads.

User Stories FREE

User Stories

Stories that developers actually understand and can implement.

Priority Scorecard FREE

Priority Scorecard

Say no with data. Better than RICE for real-world decisions.

Decision Log FREE

Decision Log

End "I thought we decided..." Track every decision and why.

Philosophy

The Sancho PM Philosophy

15 principles guide everything here. Here are the essentials.

Reality over Narrative

See windmills, not giants. Face what is, not what you wish.

Done over Perfect

Ship it, then fix it. Progress beats perfection every time.

Context over Framework

RICE won't save you. Understand your situation first.

Decide over Dashboard

Data is for decisions, not decoration.

Talk over Document

10 minutes of conversation beats 10 pages of docs.

Impact over Activity

Busy doesn't mean productive. Focus on outcomes.

Practical insights for Product Managers who ship.

Join PMs who ship

Weekly insights. Pragmatic. Actionable. Just what works.

No spam. Unsubscribe anytime.